Meet the Team

Just like a baby, we’ve had a growth spurt over the last few years. WebBabyShower has grown from a friend’s idea for an expecting mother into a distributed global team connecting thousands of families. Here are the people who made it happen.

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Kate Weare & Kurt Perschke
Owners

Kurt & Kate know from experience what it’s like to have family spread across the country and beyond. Both have had active careers as touring artists and spent 20 years in New York building their professional lives far from family.

Their daughter first joined them on tour in Belgium when she was only 3 months old. They almost didn’t make the trip as they discovered the day before the flight that, yes, babies need passports! As brand new parents, it had never occurred to them they might have to prove she was theirs. That baby passport saw heavy use as she toured 7 countries with mom and dad before the age of 3.

Founded in 2005, WebBabyShower is the very first online baby shower service. Kate & Kurt took over the company in 2017 as they were looking for a more home-based life with their new daughter. They understood the complicated lives of modern parents, the need for such a service, and feel aligned in a business whose goal is connecting families with joy.

The company has expanded significantly from those early days, and continues to be the category leader in virtual baby shower services.

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Steph Simpson
Editor

Steph Simpson is a freelance editor, writer, and content manager. She’s managed content for large publications as well as smaller brands and businesses, doing everything from proofreading company blog posts to managing international marketing campaigns. Connect with her over at her blog, or say hi on Twitter: @Stephsimpsonwrites

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Deepanshu Bhatia
Lead SEO

Deepanshu got into the digital marketing world in 2016. Since then, SEO has become his only obsession that he is not worried about. His most favorite areas in SEO are Content & Data Analysis. Outside of work, Deepanshu loves to travel, read non-fiction books & get on his not-so-long cycling journeys during weekends. His favorite vacation spot is Rishikesh (the Yoga Capital of the World).

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Michelle Salvaña
Website Manager

Michelle likes to try new things for experience and real-world knowledge. She loves watching movies, playing sports, and DIYs. She is also a fan of Korean culture, its food, music, and artists.

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Jennifer Ricardo
Customer Service Lead

Jennifer likes to explore many things. Her latest hobby is learning to play the keyboard. She also loves to code and bike with her niece.

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Slavi Marinov
Senior Developer

Slavi likes swimming, dancing bachata & kizomba and is passionate about business & creating easy to use software solutions that tackle tough problems.
He is also the founder of Orbisius and qSandbox.

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Jason Lemrond
Lead Product Developer

Jason is a full stack developer and designer and the lead creator of our product’s ground up rebuild in node/react. He is an experienced developer in React and AWS platforms. Jason is also a guitarist in A Brilliant Lie, who had a 50 city tour in 2019, and is getting back on the road.

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Ilya Marchenko
Front End Developer

Ukrainian 🇺🇦 WordPress & Frontend geek, father of two kids. Loves sport, traveling, camping, and games.

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Yi Ming Lai
Pinterest Manager

Yi Ming is a millennial Pinterest manager and lifestyle blogger living in Sydney, Australia with her husband. Loves music, books, Zen Tangle and cafe hopping when she is not busy pinning on Pinterest!

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Daisy Aylott
Brand Designer

Daisy is a designer at door2door, a mobility start-up in Berlin. She is passionate about design for social change, and the ways that design thinking can have a positive influence on a wide range of sectors.  Born and raised between England and Canada, she’s been in Berlin since 2015. Daisy created a completely new look for our brand, including our brand identity for our relaunch. Many of the key illustrations we use across the site and in our themes are Daisy’s.

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Jacqueline Mann
Writer

Jacqueline Mann is a freelance content writer with more than 10 years of experience in the communications field. In her free time, she enjoys trips to the library with her son, watching anime with her husband, and relaxing with a weekly yoga practice.

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Chelsea Nelthropp
Writer

Chelsea previously worked with special needs children before transitioning to her current passion, freelance writing. She’s written on a plethora of topics and enjoys the diversity of her work. In her free time, Chelsea enjoys hiking, creating artwork, and reading true crime.

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Alia Savage
Writer

Alia Savage is a freelance content writer and strategist who resides in the Midwest. In her free time, she keeps her nose buried in a good book or enjoys the scenery around her home town.

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Alex Loredo
Writer

Alex Loredo is a freelance writer and blogger. She utilizes her knowledge of event planning and organization to create content that motivates and inspires. When she isn’t writing, she can be found reading, baking, or on a never-ending quest for the world’s best cup of coffee. 

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Amy Cobb
Writer

Amy began writing stories at an early age to entertain her classmates. She grew up to earn a nursing degree but later hung up her stethoscope and scrubs to pursue her first true passion—writing. Today, Amy has published over 200 stories, poems, and articles for both children and adults. She is also the author of two book series for children, Band Geeks, and Libby Wimbley.

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Ann Butenas
Writer

Dedicated to getting at least 30,000 steps a day, Ann Butenas begins her day around 4:30 each morning so she can run and do her resistance training. Ann successfully (the jury is still out on this!) raised three sons while juggling the demands of entrepreneurship and a writing career. She has been published across multiple platforms and continues to gain velocity in her writing endeavors now that her sons have graduated from college and are out on their own.

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Natalie Anastasia
Writer

Natalie is a freelance writer and digital marketer. She’s a native Chicagoan, but currently lives in North Georgia with her husband and three children, who may or may not be feral. (The children, not the husband.) She loves movies (favorite movie is Jurassic Park), music (favorite band is The Beatles), and books (favorite author is Stephen King). Natalie is passionate about social justice and recently served on the leadership team for the Chattanooga Moms for Social Justice. 

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Allison Kenien
Writer

Allie is a marketing professional and freelance writer. She lives in Syracuse, New York, with her husband and two children. When she’s not working, she is usually staying active by running, snowboarding, playing tennis, golfing, hiking, or chasing after her kids.  

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Lauren Yury
Editor

Lauren is our resident Editor, and helps with the creation and execution of our content. She resides in rural Alberta, Canada, and is an avid D&D player, plant lover, book reader, and all-around cat person.

Advisors

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Walter Budzian
Product Growth Advisor

Walter has been privileged to work with growth and product teams at large orgs like Uber, Atlassian, Electronic Arts, and IBM as well as many startups in their earliest days. He’s at Digital Fuel Capital  now and consults at Growth Mentor. He lives in Asheville not far from Kurt and lends a hand kicking the tires in surprising ways and asking the right questions.

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David Le
Operations Advisor

David previously was a consultant at Anthroware in Asheville, where he led app development projects. He’s a managing member of The Lang Thang Group in Cincinnati where he’s a founder of award-winning restaurants. He’s been a Director at the Garretson Resolution Group, and manager on the production planning team at Toyota, where he worked as an engineer for 10 years. He has an MS in industrial engineering and a JD in law. He is looking forward to getting back to rolling in the Gracie Barra Jiu-jitsu studio.

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Tony Gaddis
Branding & Design Advisor

Anthony Gaddis is an American Creative Director & Director. Tony’s Recent video work includes creating Mac Miller ‘Good News‘ video with 50,000,000 views and counting. He also recently created the ‘Time’ video for Hikaru Utada. Tony’s brand work includes Apple iWatch, Borghese, Gucci, and Maserati. His black ops agency work includes 72andSunny, R/GA, HAVAS, Grey, Media Arts Lab, and others. Tony consults us on strategic brand design decisions.